B2B Digital Marketing Specialist (iGaming)

B2B Digital Marketing Specialist (iGaming) Full time Marketing

REQUIREMENTS Hands-on mindset: You prefer doing the work rather than simply managing it. You are comfortable writing copy, using basic design tools, setting up campaigns, analyzing performance data, and delivering quickly.

Strong iGaming market knowledge — the most important requirement: Experience in B2B marketing for a technology company operating in iGaming, ideally within platforms, game systems, aggregators, operators, or similar businesses. You understand the industry, key stakeholders, buying processes, and what matters to B2B customers. Existing industry contacts are a plus but not required.

Solid B2B marketing expertise: Strong understanding of B2B marketing, including longer sales cycles, account-focused targeting, trust-building through content, and close collaboration with Sales.

AI proficiency: Confident daily use of AI tools for content creation, research, creative work, analytics, and productivity, with a genuine interest in continuously exploring new tools and approaches.

Results-driven and proactive: Comfortable setting ambitious goals, moving quickly, testing ideas, and taking ownership of results.

Excellent English: Strong written and spoken English is essential for working with a global audience.

Experience adapting messaging for different markets and cultures is a strong plus.

DESIRABLE REQUIREMENTS Existing contacts among operators, aggregators, or other companies in the iGaming supply chain (a bonus, not required).

Experience with SEO/GEO (visibility in AI search results), paid social/search for B2B software companies, or marketing automation tools.

Understanding of how regulation affects marketing in different markets (licensing rules shape what you can say and where).

Basic design skills (Figma, Canva), or comfort briefing or using AI tools for images and video.

FUNCTIONS Brand: Strengthen and grow the company’s brand presence and positioning in the B2B market, building on an